Note: you can find our cookie statement at the bottom of this page.
Processing personal data
In this privacy statement, we explain which information we collect and for what purposes we use it. We do this on the basis of the different ways in which we obtain personal data.
The legal basis for this processing of your personal data by MarsConnects is always the implementation of the agreement with you, your consent and/or the representation of a legitimate interest (such as the interest in being able to send marketing information and prevention of fraud) of MarsConnects or a third.
MarsConnects is always working to optimize and innovate its products/services. We therefore use the personal data we obtain for analysis purposes and to adjust and improve our services. We try to personalize our communication if possible and allowed. Personal data may also be used to prevent fraud and to secure our websites, apps, products, and services.
In connection with the sale and execution of subscriptions and agreements for the delivery of products and services, MarsConnects offers various services and offers (in various web shops) products (such as clothing, accessories, gift items, sports activities and holiday offers) and services (such as creating websites, writing and translating website content, training and tests). MarsConnects processes contact details (including name, address, telephone number, and email address) and if necessary usage data (for example data you provide in the context of a training course or a holiday offer or participation in a sporting activity) and transaction data (including banking and payment details) to enter into and execute the agreement with you, in order to be able to deliver these products and services and to keep you informed of their progress. The legal basis for processing is the implementation of the agreement with you.
Visit a MarsConnects website
On some MarsConnects websites, cookies, and similar techniques are used to identify and monitor you online, monitor your click and mouse behavior and create profiles based on your behavior on the website. Third parties also place cookies on our websites. In the cookie statement of MarsConnects, you can read which cookies are placed for what purposes and by which parties.
The legal basis for these processing operations is your consent (with the exception of functional cookies and cookies with minimal consequences for your privacy).
Confidential information that is shared for the purpose of creating or modifying a website
Confidential information such as passwords and content of documents and/or websites are not passed on. This information is destroyed up to 6 months after the completion of the project.
Participation in online campaigns and competitions
MarsConnects can offer the possibility to take part in online campaigns and competitions through various channels. MarsConnects uses the data that MarsConnects obtains to execute the online promotion or competition. MarsConnects may also use the information you provide in this context to advertise in a targeted manner or to make an offer if you have agreed to this.
Participation in online tests, surveys and training
On certain MarsConnects websites, it is possible to participate in online tests, surveys and training sessions. When you participate in a test, surveys or training, this data that you enter will be used to perform the test, survey or training. The data can also be used for research, for articles in the relevant publication or for scientific research. Depending on the test, if you agree, special data may be processed, such as health data. We can use third parties to carry out training courses, with which we have made agreements about the protection of personal data. These parties sometimes also use their own privacy statements, which are referred to when you participate in a training or can be consulted on their websites.
If you participate in an online test or training, we can also approach you for other offers or send a newsletter or other marketing messages. We do this on the basis of your consent or, if you have purchased a training or other product or service from us for a fee, on the basis of legitimate interest.
Leave messages on the website
On certain MarsConnects websites, it is possible to leave messages. The information you enter will be visible on the site.
MarsConnects processes click behavior on a MarsConnects website in response to a newsletter that you have received, in order to improve its products/services and to be able to advertise in a targeted manner, if you have given permission for this.
Create an account
On some MarsConnects websites, it is possible to create an account. To create an account, enter your name and email address and possibly your login details if you already have one. With an account, you only have to log in on a subsequent visit and do not have to enter your login details again. It can also be seen whether you are a subscriber and, on that basis, have access to certain services, discounts or parts of the website that are only available to subscribers. In addition, we can offer you the possibility to post messages on the website based on your login details and you can adjust your personal preferences. The basis for this processing is the implementation of the agreement with you.
If data within the account is used for research and analysis to improve our services, the basis is the legitimate business interest of MarsConnects in order to improve its services.
We can enrich your login details with information we have about you as a subscriber or newsletter recipient. We do this in order to recognize you as a subscriber or newsletter recipient. We can, for example, offer you a discount on products or services for which you as a subscriber or newsletter recipient are eligible. On some websites, we can enrich your login details with information that we obtain from you through your use of the website. If so, we will notify you before you create an account or ask for permission separately if required.
Use of apps
MarsConnects offers different apps. Depending on the app you use, we process certain personal data. Insofar as the use of personal data is not described in this general privacy statement, you will be informed about this in the app you use. Cookies are also used in the apps. In the cookie statement, you can read which cookies are used for which purposes and by which parties.
Use of social media
MarsConnects can be found on various social media such as Facebook, Twitter, Instagram, Pinterest, YouTube and G +. When you follow us on social media, we may have access to a part of your profile data. This depends on your settings on these social media platforms. MarsConnects can track how often a certain written article is shared and “liked” via social media to analyze the scope of an article. The basis for this processing is the legitimate interest of MarsConnects in order to improve its services.
MarsConnects can use (marketing) services from third parties, such as Facebook and Google. In this way, MarsConnects can focus on a specific target group on social media.
MarsConnects offers you the possibility to log in via Facebook for certain services. To this end, MarsConnects of Facebook obtains contact information such as name and email address and possibly also public profile information. If so, you will see when logging in via Facebook which data we obtain via Facebook. You can adjust your preferences via your Facebook account settings. More information about the use of social media cookies can be found in the cookie statement.
MarsConnects regularly conducts market research. If you wish to participate in a market survey, the data you provide will be processed by MarsConnects in order to improve its products and services on the basis of your consent. MarsConnects processes the data you provide when participating in a market research only to the extent that this is necessary to obtain results from the research. Results of market research are no longer traceable to individual persons. MarsConnects can use the services of third parties for carrying out market research. These third parties sometimes also use their own privacy statement. If you decide to take part in a market survey, you will be informed in advance whether such a privacy statement applies.
Contact with customer service
You can contact MarsConnects customer service through various channels, via firstname.lastname@example.org or via one of the social media platforms. If you contact our customer service, we may ask you for certain contact details such as name, address and email address. We use this information to deal with your question and store it to help you later on to implement the agreement with you. We also use the data to improve our products and services, based on the legitimate interest of MarsConnects to improve its services.
Communication from MarsConnects
MarsConnects will keep you informed about news, events, and promotions from MarsConnects and MarsConnects partners. We do this by email, but also with direct marketing mailings. This is tailored as much as possible to your preferences and interests when they are known to us and you have given permission for this. MarsConnects processes contact details (including name and email address), date of birth and possible interest data (whether or not based on behavior on the website) for email newsletters.
You can register for MarsConnects communication in various ways, for example by subscribing to one of the MarsConnects newsletters. MarsConnects can also keep you informed of similar products or services after making a purchase via email, such as entering into a subscription or a purchase in one of the web shops, unless you have indicated that you did not appreciate this when you made your purchase. We can keep you up to two years after termination of your subscription or after your last purchase via the webshop. You can always easily unsubscribe from communications from MarsConnects. Every message you receive from MarsConnects tells you how to do that.
Group of companies
MarsConnects may exchange personal data with its subsidiary (s) within the framework of responsible, efficient and effective business operations, in particular for the following activities:
- Execution of agreements (and subscriptions)
- Marketing activities, including (targeted) marketing activities to maintain or expand a relationship with you.
- The execution of business processes and internal management
- Compliance with legal obligations
MarsConnects may use the services of third parties to process your data in accordance with this privacy statement, for example technical service providers, delivery services, but also partners that provide services such as training in the context of events. These third parties act as processors for MarsConnects and we ensure that these parties offer sufficient guarantees regarding the technical and organizational security measures with regard to your data. MarsConnects concludes with third parties that for MarsConnects act as processor a processor agreement which includes that they will only process personal data on behalf of MarsConnects.
When you have won a prize through a contest or promotion, we can send your contact details to the partner who makes the prize available for sending the prize.
Otherwise, MarsConnects only provides data to third parties with your prior consent or if we are obliged to do so on the grounds of legislation and regulations, we are compelled to do so as a result of a lawsuit and/or in case we consider it necessary to protect our own interests.
MarsConnects takes appropriate technical and organizational measures to protect your personal data against loss or unlawful processing. In this way, we secure our systems and applications at a level that is sufficient in view of the state of the art to prevent unauthorized access to, adaptation, disclosure or loss of personal data. As part of this, MarsConnects concludes processing agreements with suppliers it engages and processes personal data on its behalf, in which appropriate obligations are imposed on these suppliers to ensure the security of these data.
Consultation and correction
If you want an overview of all your personal data processed by MarsConnects, you can request this via email@example.com. You can also request changes or corrections of your data via this email address. MarsConnects will respond to such requests as soon as possible, but no later than within a month, unless renewal of that period is justified by law.
You can at all times object to the use of personal data for direct marketing and/or (further) receipt of (certain) marketing information by sending this request in writing to MarsConnects via email via firstname.lastname@example.org. An opt-out option is included in the emails sent by MarsConnects. If you use this, you will no longer receive such messages. You can not log out for information messages.
If you want MarsConnects to delete your personal data and/or account, you can request this by sending an email to email@example.com. It is possible that some personal data will be stored by MarsConnects after the removal request, for example if this is necessary for the settlement of placed orders or if there is a legal obligation to keep the data.
If you have valid reasons to request a limitation of the processing, for example because you dispute the accuracy of the personal data that MarsConnects processes or you objected to the processing of personal data by MarsConnects, you can request this by sending an email to firstname.lastname@example.org.
If the processing of personal data by MarsConnects is based on your consent and is carried out by automated processes, you have the right to request that you receive personal data that you have provided to MarsConnects in a structured, current and machine readable form. You can request this by sending an email to email@example.com.
When a processing of your personal data is based on your (explicit) consent, you have the right to revoke this consent at any time, without this affecting the lawfulness of the processing on the basis of the permission before its withdrawal.
If you have a complaint about the use of personal data by MarsConnects, you have the right to submit a complaint to the Data Protection Authority.
Personal data are not kept longer than necessary for the purpose for which they were collected or processed. MarsConnects determines retention periods per purpose and category of data. When determining retention periods, MarsConnects takes into account decisions of the Data Protection Authority.
Transfers to countries outside the EEA
Your personal data will only be stored or processed by MarsConnects or MarsConnects-enabled processors outside the EEA if this is in accordance with the applicable regulations for the transfer of personal data to countries outside the MarsConnects. Your data will in no case be provided to government agencies or research agencies outside the EEA.
Are you not yet 16 years old? Then ask your parent (s) or legal representative (s) for permission to use our products and services.
Persons who have not yet reached the age of 16 (minors) may only buy MarsConnects products and services with the consent of a parent or legal guardian. The parent (s) or legal representative (s) of the minor must read this privacy statement and the cookie statement in the interest of the minor and can exercise the rights of the minor in question instead of the minor. MarsConnects advises parents or legal guardians to supervise the use that a minor makes of MarsConnects products and services and to make them aware of the use that their personal data can be made on the basis of this privacy statement and the cookie statement.
MarsConnects reserves the right to change this privacy statement. Make sure that you are aware of the privacy statement applicable at the time of each use of our services. We will inform you of important changes.
MarsConnects can transfer its company, subsidiaries and/or services to a third party. In that case, your personal data will also be passed on to the relevant party. We will inform you about this in advance. If you do not want to continue using our services after that, you can request that we delete your data.
For questions or comments about this privacy statement, please send an email to firstname.lastname@example.org
What are cookies?
For almost any modern website to work properly, it needs to collect certain basic information on its users. To do this, a site will create files known as cookies – which are small text files – on its users’ computers. These cookies are designed to allow the website to recognize its users on subsequent visits, or to authorize other designated websites to recognize these users for a particular purpose.
Cookies do a lot of different jobs which make your experience of the internet much smoother and more interactive. For instance, they are used to remember your preferences on sites you visit often, to remember your user ID and the contents of your shopping baskets, and to help you navigate between pages more efficiently. They also help ensure that the advertisements that you see online are more relevant to you and your interests. Some data collected is designed to detect browsing patterns and approximate geographical location to improve user experience.
Some websites may also contain images called ‘web beacons’ (also known as ‘clear gifs’). Web beacons only collect limited information, including a cookie number, a timestamp, and a record of the page on which they are placed. Websites may also carry web beacons placed by third party advertisers. These beacons do not carry any personally identifiable information and are only used to track the effectiveness of a particular campaign (for example by counting the number of visitors).
Information collected by cookies is now classed as personal data.
We collect a number of cookies from our users for various reasons, not least to track our own performance – but also to let us serve you content tailored to your own specifications, hopefully improving your overall experience of the website. Amongst other things, the cookies we use allow users to register to make comments, allow us to calculate how many visitors we have and how long they stay on our site.
We believe that your experience of the site would be adversely affected if you opted out of the cookies we use.
What types of cookie are there and which ones do we use?
There are two types of cookie:
- Persistent cookies remain on a user’s device for a set period of time specified in the cookie. They are activated each time that the user visits the website that created that particular cookie.
- Session cookies are temporary. They allow website operators to link the actions of a user during a browser session. A browser session starts when a user opens the browser window and finishes when they close the browser window. Once you close the browser, all session cookies are deleted.
Cookies also have, broadly speaking, four different functions and can be categorized as follow: ‘functional or strictly necessary’ cookies, ‘non-functional or performance’ cookies, ‘functionality’ cookies and ‘targeting’ or ‘advertising’ cookies.
Functional cookies or Strictly necessary cookies are essential to navigate around a website and use its features. Without them, you wouldn’t be able to use basic services like registration or shopping baskets. These cookies do not gather information about you that could be used for marketing or remembering where you’ve been on the internet. Functional cookies allow you to customize how a website looks for you: they can remember usernames, language preferences and regions, and can be used to provide more personal services like local weather reports and traffic news.
Functional cookies have uses including:
- remembering your login details
- guaranteeing the security of your login details
- guaranteeing the uniformity of the appearance of the website
Non-functional (analysis or performance) cookies collect data for statistical purposes on how visitors use a website; they don’t contain personal information such as names and email addresses, and are used to improve your user experience of a website. Information supplied by performance cookies helps us to understand how you use the website; for example, whether or not you have visited before, what you looked at or clicked on and how you found us. We can then use this data to help improve our services. We generally use Google Analytics and Mail Chimp to perform these services for us and when this is the case, these cookies may be set by a third party company (third-party cookies). Non-functional cookies have uses including:
- counting the numbers of visitors to the website
- recording how visitors use the website
- improving the performance of the website
- improving your user experience on the website
You can find more information about cookies and cookie law here.
If you have registered with the website we can combine the data from the web analytics services and their cookies with the information you have supplied to us, so that we can make your experience more personal by recommending certain articles to you based on your reading behavior or tailoring your emails with content you might find more interesting. We would only do this if you have given us permission to communicate with you. Sometimes the data used from the web analytics companies has been collected before you registered or signed in. In these cases, if we use this data to identify you, we use it only in accordance with our privacy notice.
Advertising and targeting cookies are used to deliver advertisements more relevant to you, but can also limit the number of times you see an advertisement and be used to chart the effectiveness of an ad campaign by tracking users’ clicks. They can also provide security in transactions. They are usually placed by third-party advertising networks with a website operator’s permission, but can be placed by the operator themselves. They can remember that you have visited a website, and this information can be shared with other organizations, including other advertisers. They cannot determine who you are though, as the data collected is never linked to your profile.
The two main ways we use advertising and targeting cookies are set out below:
- Interest-based advertising (or online behavioral advertising) is where cookies are placed on your device by our third party service providers which remember your web browsing activity and group together your interests in order to provide you with targeted advertisements which are more relevant to you when you visit marsconnects.com. Your previous web browsing activity can also be used to infer things about you, such as your demographics (age, gender etc.). This information may also be used to make the advertising on marsconnects.com more relevant to you.
- ‘Retargeting’ is a form of interest-based advertising that enables our advertising partners to show you advertisements selected based on your online browsing activity away from the website. This allows companies to advertise to people who previously visited their website. These cookies will usually be placed on your device by third-party advertising networks and we have listed the main networks we work with below.
Without these cookies, online advertisements you encounter will be less relevant to you and your interests.
How do I control my cookies?
You should be aware that any preferences will be lost if you delete all cookies and many websites will not work properly or you will lose some functionality. We do not recommend turning cookies off when using our website for these reasons.
Most browsers accept cookies automatically, but you can alter the settings of your browser to erase cookies or prevent automatic acceptance if you prefer. Generally, you have the option to see what cookies you’ve got and delete them individually, block third-party cookies or cookies from particular sites, accept all cookies, to be notified when a cookie is issued or reject all cookies. Visit the ‘options’ or ‘preferences’ menu on your browser to change settings, and check the following links for more browser-specific information.
Managing performance cookies
It is possible to opt out of having your anonymized browsing activity within websites recorded by performance cookies.
MarsConnects.com uses the following companies and you can opt out of their cookies by clicking on the relevant links. Please note that this will take you to the relevant third party’s website and generate a ‘no thanks’ cookie, which will stop any further cookies being set by those third parties.
(Don’t forget that by not allowing performance cookies, this stops us from being able to learn what people like or don’t like about our website so that we can make it better.)
Google Analytics: http://tools.google.com/dlpage/gaoptout
Managing advertising cookies
Please note that if you want to opt out from receiving targeted advertising, this does not mean that you will receive less advertising when you use our website. This just means that the advertising you see will not be as customized to you.
We have also set out links below to some of the specific partners we work with who set cookies on our websites, and therefore on your computer, each of which has instructions on how to opt out of their cookies.
If you choose not to receive our cookies, we cannot guarantee that your experience will be as fulfilling as it would otherwise be. For instance, the site won’t be able to recognize your commenter ID, meaning that you won’t be able to leave comments.